Tru-Tension's first product was the innovative Chain Monkey, a tool which allows bikers to correctly set the tension of their motorcycle chain, closely followed by the Belt Monkey. Tru-Tension expanded their range by introducing chain cleaners, wax and lubricants; in keeping with the monkey theme, the wax and lubes have a faint aroma of banana. The Wheel Monkey was launched as a compact alternative to a paddock stand when revolving your bike's wheel to clean and lubricate the chain. Securing investment on the TV show Dragons' Den has accelerated the new product development.